Professional Summary

Content strategist and community growth specialist with 3+ years building content systems and communities inside technically complex products — Web3 protocols, blockchain ecosystems, and DeFi applications. Proven track record translating complex products into accessible, audience-first content that drives awareness, adoption, and community growth at scale. Experienced building and managing moderation teams, creating multi-format content pipelines (video, long-form, threads, walkthroughs), and serving as the strategic bridge between products and their audiences. Currently completing CXL B2B Marketing & AI programme. 

CAREER
Community Moderator & Content Strategist, Distributed Crafts⁠
  • •Built and moderated BOB's Discord to 20,000+ members and Telegram to 12,000+ members, serving as the primary contact for user onboarding, support, escalations, and conflict resolution
  • •Self-initiated and produced the WTF is BTCFi educational content series — threads, articles, short-form and long-form video translating Bitcoin DeFi concepts for non-technical users, generating 25,000+ views
    • 2024 – 2026London, UK
  • •Created 10+ product walkthroughs including the BOB Gateway guide (bridging BTC across 11 chains) which became the primary onboarding resource for new community members, reducing repetitive support queries
  • •Served as the direct feedback loop between community members and the core product team surfacing recurring pain points and user insights that improved documentation, onboarding, and product decisions
  • •Active during BOB's key growth milestones: $250M TVL and 10M+ transactions on the BOB blockchain mainnet
    • Content Contributor, Starkware⁠
  • •Launched Inside StarknetAfrica — a recurring content series spotlighting African builders and products on Starknet — generating 190,000+ views and engagements across 36+ pieces
  • •Created dedicated onboarding content for newly launched Starknet products (Ready Wallet, Endur Finance, Oneramp, Vesu) reducing adoption friction for African users
    • 2024 – 2025Estonia, IL
  • •Produced Stark Week, a weekly ecosystem update series covering integrations, emerging projects, and community growth — accessible to all knowledge levels
  • •Attended and covered Starknet builder events across Nigeria, creating content that documented ground-level ecosystem activity and amplified African builder visibility
    • Community Supervisor & Moderator, Dreams Quest⁠
  • •Supervised a team of 6 community moderators — onboarding, assigning responsibilities, setting quality standards, and reviewing performance across all community channels
  • •Served as the primary escalation point for complex user issues, disputes, and complaints ensuring resolution while maintaining community trust
    • 2021 – 2024Colorado, US
  • •Coordinated the monthly community events calendar: AMA sessions, Round Tables, Quiz Nights, and Tournaments — managing logistics and communications end to end
  • •Acted as the direct communication channel between the community and the core team, reporting user feedback, product issues, and community health signals that informed product decisions
    • Brand Ambassador & Community Support, Scallop⁠
  • •Engaged and supported community members across X, Reddit, Medium, and Telegram answering product questions and educating users on Scallop's crypto banking features
  • •Tested new product features and submitted detailed user-perspective feedback and bug reports, contributing directly to product improvement cycles
    • 2022 – 2024Dublin, IE
  • •Produced monthly user-perspective product analyses helping the team understand real user experience and identify friction points
    • EDUCATION AND PROFESSIONAL QUALIFICATION
    BEng Petroleum Engineering, University of Uyo, Nigeria
    2020
    Core Skills
    Content Strategy

    Demand generation, GTM content planning, content pillars, editorial calendars, multi-format content systems, product messaging

    Product Marketing

    User-perspective messaging, product education content, activation campaigns, audience translation, GTM narrative

    AI Tools

    Claude (Anthropic), ChatGPT, Perplexity, Gemini

    Community Growth

    Discord & Telegram community building, moderation team management, onboarding systems, community health reporting, escalation handling

    Tools & Platforms

    Notion, Canva, Google Suite, Discord, Telegram, X (Twitter), Substack, Webflow, CapCut

    Frameworks

    B2B Demand Generation, Content Strategy for Demand Gen, Scaling Content Marketing, Product Marketing Content (CXL)

    Certificates
    CXL Institute — Demand Generation Mini Degree⁠

    Modules completed including B2B Demand Generation, Content Strategy for Demand Generation, Content Marketing Research, Email Marketing: Fundamentals, Scaling Content Marketing, Content Recycling, Product Marketing Content, Run Efficient Organic and Paid B2B Campaigns, and Demand Generation — June 2026

    CXL Institute — B2B Marketing & AI Mini Degree

    In progress (modules: B2B Demand Generation, Content Strategy, Email Marketing, Scaling Content, Product Marketing Content, Organic & Paid B2B Campaigns)

    PORTFOLIO & PUBLISHED WORK