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NILOOFAR MONTAZAMICreative Designer
About Me

Creative Designer with strong experience in e-commerce, branding, and digital design. I translate business and product goals into high-performing visual systems across web, marketplaces, campaigns, and packaging. Working closely with marketing and product teams to deliver scalable, data-informed design solutions with clear visual impact.

WORK EXPERIENCE
09/2025 – PresentAmsterdam,NL
Digital Designer, Karsten International⁠

  • •Designing multi-channel assets (social/ads, web banners, E-commerce visual assets, marketing email contents).
  • •Integrating AI into the design workflow to enhance overall visual content for marketplaces.
  • •Turning marketing/product briefs into concepts, mood boards, and creative direction.
  • •Designing & developing e-commerce content for multiple licensed products, including globally recognized brands like Sanrio and Hasbro.
  • •Building reusable systems (templates, libraries, design kits) to keep work fast and consistent.
  • •Ensuring brand consistency and delivering final files to the right specs, working closely with stakeholders.
    • 09/2024 – 09/2025’s-Hertogenbosch, NL
    Creative Designer | E-commerce & Packaging, Bestron Nederland BV

  • •Produced consistent product visuals and marketing assets for platforms including Amazon, Kaufland, and Bol.com.
  • •Redesigned Bestron’s Amazon Brand Store, driving €3.2K in sales within 30 days, boosting visitor engagement (10× higher dwell time), and reducing bounce rate by 58%.
  • •Developed packaging designs for seasonal and licensed home appliance product lines.
  • •Collaborated closely with product and marketing teams to ensure cohesive visual storytelling across all digital touchpoints.
    • 09/2023 – 09/2024Utrecht, NL
    Digital Designer, D3 Studio

  • •Designed and optimized websites, prototypes, and digital content tailored to user behavior and brand identity.
  • •Conducted user research and testing to refine visuals, increasing client engagement by 30%..
  • •Improved workflow efficiency by implementing reusable components and streamlined design systems.
  • •Delivered creative assets for campaigns, email marketing, and branded content with a strong focus on usability and clarity.
    • 02/2023 – 08/2023Amsterdam, NL
    Digital Product Designer, Virtuagym

  • •Redesigned the Business Analytics Dashboard, enhancing UX and increasing daily user engagement by 35%.
  • •Proposed a new payroll integration feature that simplified processes for gym owners and staff.
  • •Worked cross-functionally with product managers, developers, and UX researchers to ensure data-informed design decisions.
    • EDUCATION
    Master of Arts in Data-Driven Design, HU University of Applied Sciences Utrecht
    MSc & BSc in Architecture, Azad University Central Tehran Branch
    SKILLS
    E-commerce & Marketing
    • •Multi-channel Asset Design
    • •Digital Content Optimization
    • •Campaign & Performance Visuals
    • •Amazon A+ Content & Brand Stores
    • •Licensed brand guideline compliance
    Design Tools
    • •Adobe Creative Suite: Photoshop, Illustrator, InDesign
    • •Collaboration & Prototyping: Figma, Framer
    • •AI Design Tools: Krea, higgsfield, Weavy

    Packaging & Print Design
    • •Brand-consistent packaging systems
    • •Packaging structure & layout design
    • •Retail shelf impact optimization
    • •Licensed brand guideline compliance
    Languages
    English
    Persian
    Dutch
    OTHER RELEVANT EXPERIENCE
    06/2020 – 08/2022Tehran, IR
    Architectural Designer, NESHA Studio

  • •Led concept development and visualization for public and residential spaces, utilizing 3D modeling and design software.
  • •Focused on sustainable, human-centered environments that translated well into user-centered digital workflows.
  • •Presented ideas visually to stakeholders and clients, strengthening communication and narrative skills.
    • 08/2018 – 03/2020Tehran, IR
    Architectural Designer, GOF Studio

  • •Contributed to multiple award-winning projects through strong concept design, visualization, and collaboration.
  • •Improved design workflows and project efficiency through strategic use of presentation tools and design software.
  • •Developed high-impact renderings and layouts that clarified ideas and supported stakeholder buy-in.