Summary

Product Designer with 10+ years of experience, including 7 years in UX and product design. Holds a Master’s degree in Design from NID. Currently leading design at Cropin Technologies⁠, delivering AI-powered platforms and products across enterprise and consumer ecosystems—spanning Farm ERP, CRM, supply chain management, sustainability, and data-rich platforms.

Experienced in mentoring teams, driving cross-functional collaboration, and leading design innovation in fast-paced environments.

Core Skills
UX & Interaction Design

User-centered design, UX/​UI design, Wireframing & prototyping, Interaction design, Design systems, Responsive design, Usability testing, Accessibility

System, Data & AI-Driven Product Design

Service workflows, Journey mapping, Data visualization, Reporting dashboards, AI-assisted decision systems, RAG-based knowledge systems, IoT & GIS integration, CRM/​ERP platforms, Supply chain management systems

AI Platform, Enterprise & Consumer UX

AI-native product design, AI platform UX, Conversational interfaces, Prompt-driven interactions, Enterprise SaaS platforms, Consumer-grade experiences, Role-based workflows, Self-service systems

Design Strategy & Collaboration

Design thinking, Product discovery, Stakeholder collaboration, Executive communication, Design Ops, Mentorship

Work Experience
Design Manager II (+ Lead Designer IC), Cropin Technology Solutions⁠
  • Leading UX strategy for AI-native sustainability and supply chain platforms, enabling ESG and risk management solutions.
  • Designing AI-powered experiences for Orbit AI, including conversational and insight-driven interfaces.
  • 08/2024 – PresentBengaluru, India
  • Contributing to Cropin Knowledge Base (RAG framework) for contextual, data-driven insights.
  • Designing analytics dashboards integrating drone, IoT, and field data for risk and supply chain decisions.
  • Building workflow-driven enterprise applications for monitoring, planning, and sustainability operations.
  • Collaborating with Product, Engineering, and Data Science to translate AI capabilities into intuitive UX.
  • Defining design system patterns for scalable, data-rich interfaces.
  • Mentoring designers and driving design quality and culture.
  • Senior Designer II, Cropin Technology Solutions⁠
  • Integrated Cropin's AI LLM MLM models (Aksara & Sage) into products for intuitive user interactions.
  • Redesigned GIS-based agricultural monitoring systems for web applications.
  • 12/2023 – 08/2024
  • Proposed harvest tracking & procurement planning dashboard for Walmart India.
  • Spearheaded AR/​GIS POCS for farm health monitoring and mentored junior designers.
  • Designed GIS-based plot intelligence features for SmartFarm (web/​mobile apps).
  • Built disease early warning system for farmers and sustainability management MVPs.
  • 03/2022 – 12/2023
  • Enhanced features: weather/​climate redesign, image analytics, crop sampling workflows.
  • Documented design systems and promoted cross-team collaboration (PM, Tech, CS).
  • Led MVP development of SmartRisk (GIS web app for regional agriculture analysis).
  • Integrated BI tools, SMS/​voice systems, and Firebase into Cropin's ecosystem.
  • 11/2019 – 03/2022
  • Designed traceability solutions for Punjab government and branded Cropin Al.
  • Product Design Intern, Cropin Technology Solutions⁠
  • During internship period worked on drone and IOT service design project. Drone service design was part of my graduation project.
  • 06/2019 – 11/2019
    Design Consultant (Part time), Coolturedesigns Pvt Ltd⁠
  • Created visual/​graphic designs and packaging for Xplooru (Bengaluru-themed board game).
  • 12/2017 – 04/2019Bengaluru, India
  • Managed workload for a 10-member team on Rolls-Royce's Concession Material Review Board project.
  • Conducted stress calculations and analysis reports for aero-engine components.
  • 06/2014 – 09/2017Bengaluru, India
  • Performed 2D stack-up analysis and created manufacturing drawings (ASME Y1.5).
  • Developed 3D models and managed engineering changes using Teamcenter (PLM).
  • Education
    Masters of Design (Mdes), National Institute of Design (NID)⁠

    Retail Experience

    Thesis - Agricultural drones service design for cropin

    2017 – 2019Bengaluru, India

    Aeronautical

    Thesis - Conceptual design of ducted fan vertical take-off & landing (VTOL) micro air vehicle (MAV).

    2009 – 2013Bengaluru, India
    Tools & Platforms

    Figma, Figma Make, Claude, Lovable, Replit, Sketch, Adobe XD, Illustrator, Miro, Zeplin, Webflow, Principle, Blender, AutoCAD, Firebase, Mixpanel, Google Analytics, Power BI, Tableau, JIRA, Aha!