Mohd Hayaat AliSenior Product Designer | UX/UI | SaaS | Design Systems | MENA Experience
Professional Summary

Senior Product Designer with 6+ years of experience designing scalable SaaS and consumer products across India and MENA. Specialized in data-driven UX strategy, interaction design, and design systems that translate complex business requirements into intuitive, high-conversion user experiences.

Proven track record of optimizing core user journeys to improve engagement, retention, and revenue through structured user research, usability testing, and iterative experimentation. Experienced in leading cross-functional collaboration within agile environments, aligning product, engineering, and business stakeholders to deliver measurable product impact.

Education
Sam Higginbottom University of Agriculture, Technology & Sciences, BBA in Business Administration & Management
08/2017 – 06/2020 | Allahabad, India
Professional Experience
I-DOD, Founding Product Designer
07/2025 – Present | New Delhi
  • Led 0→1 product design for a dual-intent (Dating & Marriage) platform, structuring distinct onboarding and matching journeys, improving onboarding completion by 32%.
  • Designed privacy-first KYC and legal consent flows, reducing verification drop-offs by 28% and increasing early-stage user activation.
  • Reduced research insight turnaround time by 40% using AI-assisted synthesis, accelerating validation cycles and feature iteration.
  • Built a scalable Figma design system (components, variants, auto layout), decreasing design-to-development handoff time by 25%.
  • Fuelbuddy⁠, Founding Product Designer
    07/2023 – 06/2024 | Gurgaon, India
  • Led UX strategy and execution for a fuel-delivery app with 500K+ users across India and MENA, driving UI/UX redesigns that increased usage by 20%, streamlined customer journeys (fuel ordering 8→3 clicks) to lift conversions by 25%, and reduced support queries by 35% through driver app usability improvements.
  • Enhanced customer experience by 30% via data-driven improvements and real-time feedback loops, while managing design ops for a cross-functional team of 4+, ensuring a balance of speed, quality, and scalable processes.
  • Uncover by Meddo ( Meddo Health ), Jr. Product Designer
    03/2022 – 05/2023 | Gurgaon, India
  • Drove product design strategy through user research, wireframes, and intuitive interfaces, leading cross-functional collaborations that delivered measurable impact—20% increase in engagement, 15% rise in satisfaction, 10% revenue growth, and a 30% boost in engagement through iterative design.
  • Led major redesigns and UI overhauls (Meddo Health app and flagship product) using Figma, resulting in significant improvements in engagement (+25%), retention (+15%), and overall user experience.
  • Skills
    Product Design

    UX Strategy, Product Thinking, Interaction Design, User Research, Usability Testing, Design Systems, Information Architecture, User Journey Mapping, Wireframing, Prototyping, Accessibility (WCAG), Responsive Design, Mobile-First Design, Design Documentation

    Analytics & Optimization

    A/​B Testing, Conversion Rate Optimization (CRO), Funnel Analysis, Behavioral Analytics, Google Analytics, Hotjar, Data Interpretation, Metrics Tracking (Engagement, Retention, LTV)

    AI-Assisted Design & Research

    ChatGPT (research synthesis, UX writing support), Midjourney (concept exploration), Galileo AI (UI generation), Uizard (rapid prototyping), Runway ML (visual prototyping), Stable Diffusion (concept ideation), Notion AI (documentation acceleration), FigJam AI

    Design & Prototyping Tools

    Figma (Auto Layout, Variables, Design Systems), Framer, Miro, Adobe Creative Suite (Photoshop, Illustrator, After Effects), Principle /​ ProtoPie

    Key Achievements
  • FuelBuddy: Scaled UX for 500K+ users, redesigned core flows (fuel ordering 8 → 3 clicks) lifting conversions +25%.
  • Meddo Health: Led redesigns driving +25% engagement, +15% retention, +10% revenue growth.
  • I-DOD: Designed dual journey (Dating & Marriage), creating privacy-first KYC flows and seamless onboarding.
  • Integrated AI-assisted research synthesis, reducing insight turnaround time by 40%, enabling faster design validation.
  • Freelance & Independent Projects
    07/2024 – Present | Remote
  • Kama Capital – Led full website redesign for a financial services firm, delivering a modern, trust-driven interface that improved navigation and brand perception.
  • Regenx (VGenomics) – Redesigned end-to-end SaaS dashboard for a genomics platform, improving usability and data accessibility for researchers.
  • LearnTube.ai – Designed onboarding flow for AI-powered edtech product, streamlining new-user activation and enhancing completion rates.
  • Organifarm – Created minimalist, eco-driven packaging design for 500ml & 1L milk products, balancing purity and urban appeal with regulatory detail compliance.
  • Certification
    Social Media Marketing: Managing Online Communities, LinkedIn Learning
    Foundations of UX Design, Coursera
    Enterprise Design Thinking Practitioner, IBM
    Strategic Design Thinking, Google Digital Academy