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Yared TekuArt Director
Summary

Yared is an Art Director with over five years of experience building brands, shaping campaigns, and crafting compelling visual stories. He transforms ideas into high‑impact, multi‑platform creative that captures attention and drives measurable engagement.

Experienced in leading design processes, mentoring junior creatives, and collaborating with clients and cross‑functional teams to deliver work that is both visually strong and strategically aligned. Passionate about elevating brand presence through bold concepts, refined execution, and clear visual direction. Ready to contribute creative leadership and forward‑thinking vision to a results‑driven team.

Skills
Design Tools (Adobe Suits)
Creative Direction
Generative AI
Concept Development
Project Management
Cross-Functional Collaboration
Team Leadership & Mentorship
Experience

Senior Designer / Art Director

Spotlight Communications and Marketing Ltd⁠
05/2024 – 04/2026 | Addis Ababa, Ethiopia
  • Design visuals while mentoring junior designers and review work to maintain high design standards.
  • Present creative concepts to stakeholders and refine based on feedback.
  • Collaborate with cross-functional teams to translate strategies into engaging visuals.
  • Lead the development of campaign graphics for digital, print, and multimedia platforms.
  • Manage multiple projects under tight deadlines while adapting to client needs.
  • Stay updated on design trends and tools to keep campaigns competitive.
  • Graphics & Motion Graphics Designer

    Peace Ab Creatives Agency
    12/2022 – 02/2024 | Addis Ababa, Ethiopia
  • Directed branding strategies and website redesign projects that improved client engagement.
  • Pioneered adoption of new design techniques, fostering a culture of creative improvement.
  • Delivered visually striking digital and print materials, consistently exceeding client expectations.
  • Managed multiple projects, ensuring high-quality designs within time and budget constraints.
  • Graphics and Motion Graphics Designer (Remote)

    iDrive Transport Service P.L.C
    09/2021 – 2025 | Addis Ababa, Ethiopia
  • Developed creative branding strategies, including logos, letterheads, and brochures.
  • Produced explainer videos and motion graphics to effectively communicate services.
  • Designed and adapted weekly social media content for diverse platforms.
  • Delivered high-quality video and sound editing for advertisements.
  • Graphics Designer (Freelance)

    Fox Events
    01/2024 – 05/2024 | Addis Abeba, Ethiopia
  • Consulted with stakeholders to advance brand identity and consistency.
  • Designed high-impact marketing materials for both digital and print applications.
  • Collaborated with teams to generate creative ideas for product launches.
  • Soft Skills
    Creativity
    Communication
    Strategic Thinking
    Problem Solving
    Time management
    Team Collaboration
    Areas of Expertise
    Key Visual Design
    Digital Design
    Art / Creative Direction
    Layout and Composition
    Brand Identity Design
    Generative AI (Prompting)
    Education

    Future Generation Hope

    High School Diploma
    2014 | Addis Ababa, Ethiopia
    Certificates
    Marketing and Brand Management (School of Commerce, Oct 2023)
    Courses

    Fundamentals of Graphic Design⁠

    California Institute of the Arts, Coursera
    07/2023

    McKinsey Forward Program⁠

    McKinsey & Company
    05/2023
    Portfolio Link